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Published on: February 16, 2011
Improving clinical interventions through successful outreach using Six Sigma quality improvement
1CIGNA Behavioral Health, USA. gary.beard@cignabehavioral.com
Improving telephone outreach success is vital for member engagement in behavioral health treatment. A managed behavioral health organization used Six Sigma methodology to significantly increase successful member reach rates.
Area of Science:
- Healthcare Management
- Behavioral Health Services
- Process Improvement Methodologies
Background:
- Effective member outreach is crucial for treatment engagement in managed behavioral health.
- Telephone contact success rates directly impact intervention effectiveness.
- Previous outreach strategies may have limitations in reaching members.
Purpose of the Study:
- To describe a process improvement initiative focused on enhancing telephone outreach success.
- To increase the percentage of successful member connections via telephone.
- To detail the application of Six Sigma methodology in a managed behavioral health setting.
Main Methods:
- Implementation of Six Sigma methodology for process analysis and improvement.
- Systematic identification of barriers to successful telephone outreach.
- Data-driven adjustments to outreach protocols and strategies.
Main Results:
- Achieved a statistically significant improvement in the rate of successful member telephone outreach.
- Demonstrated enhanced efficiency in connecting with members for treatment discussions.
- Quantifiable increase in the effectiveness of telephonic interventions.
Conclusions:
- Six Sigma methodology can drive significant improvements in healthcare outreach success.
- Optimized telephone outreach enhances member engagement in behavioral health treatment.
- Process improvement is key to maximizing the impact of managed care interventions.
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