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Updated: Jul 3, 2026

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods
Published on: September 19, 2012
The single individual in medicine: how to escape from the probability theory trap
1Dipartimento Farma Italia, Bracco S,p,A, Via XXV Aprile, 420097 San Donato Milanese, Italy. enzo.grossi@bracco.com.
Abstract:
Doctors and their patients are always concerned with the likely outcome of an existing disease and the risk of future diseases, but there are many problems in interpreting for the individual data derived from populations. Yet recent developments in mathematics and science should allow us to do much better.
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