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Updated: Jul 3, 2026

Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making
Published on: March 2, 2011
Testosterone biases automatic memory processes in women towards potential mates
Guido van Wingen1, Claudia Mattern, Robbert Jan Verkes
1F.C. Donders Centre for Cognitive Neuroimaging, Radboud University Nijmegen, Kapittelweg 29, 6525 EN Nijmegen, The Netherlands. guido.vanwingen@fcdonders.ru.nl
Testosterone influences women's memory for male faces. This hormone shifts memory formation and retrieval towards encoding and recalling potential male mates, aiding in mate selection.
Area of Science:
- Neuroscience
- Evolutionary Psychology
- Endocrinology
Background:
- Female mate choice involves evaluating potential partners to maximize reproductive fitness.
- Hormonal and reproductive states, particularly testosterone levels, can influence female choosiness and memory for masculinity.
Purpose of the Study:
- To investigate if testosterone administration biases memory processes in women towards male faces using functional magnetic resonance imaging (fMRI).
Main Methods:
- Healthy women in their early follicular phase received a single nasal dose of testosterone or a placebo in a double-blind, crossover design.
- Behavioral tasks assessed face categorization reaction times and recognition accuracy.
- fMRI was used to examine brain activity during memory encoding and retrieval.
Main Results:
- Testosterone increased reaction time differences in categorizing male versus female faces during encoding, but did not affect recognition accuracy or response bias.
- fMRI revealed testosterone shifted memory formation in the hippocampus and inferior temporal gyri towards male faces.
- Conversely, testosterone shifted memory formation in the left inferior frontal gyrus towards female faces, and hippocampal memory retrieval shifted towards male faces.
Conclusions:
- Testosterone biases memory processes, facilitating automatic encoding and retrieval of male faces in temporal regions and elaborate encoding of female faces in frontal regions.
- These findings suggest testosterone may enhance female mate sampling and comparison by biasing memory towards potential mates.
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