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Related Experiment Video

Updated: Jun 30, 2026

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

A volitional help sheet to encourage smoking cessation: a randomized exploratory trial.

Christopher J Armitage1

  • 1Centre for Research in Social Attitudes, Department of Psychology, University of Sheffield, Sheffield, United Kingdom. c.j.armitage.ac.uk

Health Psychology : Official Journal of the Division of Health Psychology, American Psychological Association
|October 1, 2008
PubMed
Summary

A volitional help sheet, using implementation intentions, significantly reduced smoking and nicotine dependence in 193 smokers. This intervention supports strategic automaticity in behavior change.

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Area of Science:

  • Behavioral Psychology
  • Health Psychology
  • Addiction Research

Background:

  • Implementation intentions, based on Gollwitzer's (1993) work, link situational cues to goal-directed actions.
  • The transtheoretical model (Prochaska & DiClemente, 1983) outlines stages of behavior change.
  • Volitional help sheets aim to bridge the intention-behavior gap in health-risk behaviors.

Purpose of the Study:

  • To evaluate the effectiveness of a volitional help sheet intervention in reducing smoking.
  • To examine the role of implementation intentions in smoking cessation.
  • To assess the impact on nicotine dependence, cigarette consumption, and quit status.

Main Methods:

  • 193 smokers were randomly assigned to a volitional help sheet group or one of three control groups.

Related Experiment Videos

Last Updated: Jun 30, 2026

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

  • Intervention involved linking smoking temptations to planned responses.
  • Outcomes measured included nicotine dependence, cigarettes smoked, and quit status.
  • Main Results:

    • The volitional help sheet group showed significant reductions in nicotine dependence and cigarettes smoked.
    • Participants in the volitional help sheet group had significantly higher quit rates compared to controls.
    • No significant differences were observed for social-cognitive variables across conditions.

    Conclusions:

    • Implementation intentions, delivered via a volitional help sheet, are effective in reducing health risk behaviors like smoking.
    • The findings support the concept of strategic automaticity in behavior change.
    • This intervention offers a practical tool for smoking cessation programs.