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A common-coding account of the bidirectional evaluation-behavior link.

Andreas B Eder1, Karl Christoph Klauer

  • 1Department of Psychology, Friedrich-Schiller-Universitat Jena, Jena, Germany. andreas.eder@uni-jena.de

Journal of Experimental Psychology. General
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Action-valence blindness impairs perception when movements match stimulus valence. This common-coding effect shows how motor actions and evaluations are linked, affecting our sensitivity to positive and negative stimuli.

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Area of Science:

  • Cognitive Psychology
  • Action Perception
  • Affective Science

Background:

  • The relationship between evaluation (valence) and behavior (action) is bidirectional.
  • Two models, motivational and common-coding, offer different predictions for this link.

Purpose of the Study:

  • To investigate how approach and avoidance movements influence the perception of affective stimuli.
  • To test whether action-valence compatibility enhances or impairs stimulus detection.

Main Methods:

  • Three experiments used masked affective stimuli (positive/negative) and lever movements (approach/avoidance).
  • Detection accuracy (d') was measured to assess perceptual sensitivity.
  • The study manipulated the congruence between movement type and stimulus valence.

Main Results:

  • Common-coding model predictions were supported.
  • Action-valence blindness: Detection of stimuli was impaired by congruent movements (e.g., approach movement with positive stimulus).
  • This effect depended on the evaluative meaning of the movement and temporal overlap with stimulus evaluation.

Conclusions:

  • A common-coding mechanism links evaluation and motor behavior.
  • Action-valence blindness demonstrates how integrated action and evaluation processes can reduce perceptual sensitivity.
  • Findings highlight the interplay between motor control and affective perception.