Schemas
Working Memory
Types of Selection
Automatic Processing and Automatic Social Behavior
High-Level and Low-Level Awareness
Storage
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Spotlighting Customers' Visual Attention at the Stock, Shelf and Store Levels with the 3S Model
Published on: May 24, 2019
Joel Lachter1, Roger W Remington, Eric Ruthruff
1San Jose State University, San Jose, California, USA. joel.b.lachter@nasa.gov
This study investigated how preparing for and executing tasks affects compatibility effects in selective attention. Task execution, not preparation, significantly influenced compatibility effects for attended stimuli.
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