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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Data to assess the generalizability of samples from studies of adult smokers

John R Hughes1, Peter W Callas

  • 1Department of Psychiatry, University of Vermont, UHC Campus, Stop#482, Burlington, VT 05401, USA. john.hughes@uvm.edu

Nicotine & Tobacco Research : Official Journal of the Society for Research on Nicotine and Tobacco
|December 4, 2009
PubMed
Abstract

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