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Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
Published on: July 24, 2017
Allison Karpyn1, Miriam Manon, Sarah Treuhaft
1Research and Evaluation, Food Trust, Philadelphia, Pennsylvania, USA.
The Food Trust developed a five-step framework to improve access to healthy food, successfully funding 78 new food outlets in Pennsylvania and benefiting 500,000 people.
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