Related Experiment Video
Updated: Jun 14, 2026

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
Published on: August 25, 2023
Using the theory of planned behavior to predict gambling behavior
Ryan J Martin1, Stuart Usdan, Sarah Nelson
1Division on Addictions, Cambridge Health Alliance, 101 Station Landing, 2nd Floor, Medford, MA 02155, USA. rmartin@challiance.org
Abstract:
Gambling is an important public health concern. To better understand gambling behavior, we conducted a classroom-based survey that assessed the role of the theory of planned behavior (TPB; i.e., intentions, subjective norms, perceived behavioral control, and attitudes) in past-year gambling and gambling frequency among college students. Results from this research support the utility of the TPB to explain gambling behavior in this population. Specifically, in TPB models to predict gambling behavior, friend and family subjective norms and perceived behavioral control predicted past-year gambling, and friend and family subjective norms, attitudes, and perceived behavioral control predicted gambling frequency. Intention to gamble mediated these relationships. These findings suggest that college-based responsible gambling efforts should consider targeting misperceptions of approval regarding gambling behavior (i.e., subjective norms), personal approval of gambling behavior (i.e., attitudes), and perceived behavioral control to better manage gambling behavior in various situations. (PsycINFO Database Record (c) 2010 APA, all rights reserved).
Related Concept Videos
Incentive Theory: Pull Theory of Motivation
The theory differentiates between intrinsic and...
Social Cognitive Perspective on Personality
Self-Presentation: Self-Monitoring and Self-Handicapping
Law of Effect
Edward Thorndike's foundational work involved studying learning in animals, particularly using puzzle boxes...
Purposive Learning
Behaviorism
The core premise of behaviorism is its focus on observable behavior rather than internal thoughts or feelings. This approach argues that true scientific...
