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Stereotype threat affects financial decision making
Priyanka B Carr1, Claude M Steele
1Stanford University, Department of Psychology, Stanford, CA 94305, USA. pbangard@stanford.edu
Psychological Science
|September 22, 2010
Summary
Stereotype threat, not innate factors, influences gender differences in decision-making. Concerns about negative stereotypes impact risk and loss aversion behaviors in women.
Area of Science:
- Psychology
- Social Psychology
- Behavioral Economics
Background:
- Gender differences in decision-making are often attributed to innate biological factors.
- Previous research has not explored the impact of stereotype threat on decision-making behaviors.
Purpose of the Study:
- To investigate whether stereotype threat influences decision-making, specifically risk and loss aversion.
- To determine if stereotype concerns can explain observed gender differences in decision-making.
Main Methods:
- Three studies were conducted involving participants in academic and business settings.
- Stereotype threat was experimentally induced in some participants.
- Decision-making behaviors, including loss aversion and risk aversion, were measured.
Main Results:
- Women exposed to stereotype threat exhibited greater loss aversion than men and non-threatened women.
- Similar patterns were observed for risk-aversion behaviors.
- Ego depletion mediated the effect of stereotype threat on women's decision-making in one study.
Conclusions:
- Concerns about negative stereotypes significantly influence individual decision-making.
- Stereotype threat, rather than stable individual differences, can account for gender disparities in risk and loss aversion.
- These findings highlight the situational malleability of decision-making processes.
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