Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Kohlberg's Theory of Moral Development01:19

Kohlberg's Theory of Moral Development

Kohlberg's theory of moral development uses the Heinz dilemma — a thought experiment in which a man, Heinz, must decide whether to steal an unaffordable drug to save his dying wife — to illustrate the evolution of moral reasoning. This framework, divided into three levels with two stages, highlights how individuals' understanding of right and wrong becomes increasingly complex.
Pre-Conventional Level
At the pre-conventional level, morality is primarily driven by personal consequences. In Stage...
Reason and Intuition01:37

Reason and Intuition

The human brain processes information for decision-making using one of two routes: an intuitive system and a rational system (Epstein, 1994; popularized by Kahneman, 2011 as System 1 and System 2, respectively). The intuitive system is quick, impulsive, and operates with minimal effort, relying on emotions or habits to provide cues for what to do next, while the rational system is logical, analytical, deliberate, and methodical. Research in neuropsychology suggests that the brain can only use...
Causes of Social Behavior II: Cognitive Processes01:15

Causes of Social Behavior II: Cognitive Processes

Cognitive processes affect social behavior by guiding how individuals perceive, interpret, and respond to social stimuli. These mental processes enable individuals to assess others' behaviors, attribute causes to their actions, and form expectations based on past experiences.Causes of Behavior and Social JudgmentsIndividuals determine the causes of others' behaviors by distinguishing between personal traits and external circumstances. For example, if a friend frequently arrives late, an...
First Impression01:09

First Impression

First impressions play a crucial role in social perception, shaping how individuals assess others in professional, academic, and interpersonal contexts. Psychological research highlights the significance of cognitive biases, such as the primacy and recency effects, which influence how people interpret and recall information.The Primacy Effect and Cognitive AnchoringThe primacy effect describes the tendency for initial information to impact judgment disproportionately. When individuals encounter...
Attribution Theory00:56

Attribution Theory

Behavior is a product of both the situation (e.g., cultural influences, social roles, and the presence of bystanders) and of the person (e.g., personality characteristics). Subfields of psychology tend to focus on one influence or behavior over others. Situationism is the view that our behavior and actions are determined by our immediate environment and surroundings. In contrast, dispositionism holds that our behavior is determined by internal factors (Heider, 1958). An internal factor is an...
Timing and Consequences on Behavior01:08

Timing and Consequences on Behavior

In operant conditioning, the timing of reinforcement is crucial. For animals like rats and cats, immediate reinforcement (within a few seconds) is much more effective than delayed reinforcement. For example, a food reward for a rat needs to follow within 30 seconds of pressing a bar to be effective. 
Humans, however, can respond to delayed reinforcers. We often make decisions between immediate small rewards and delayed larger rewards. This ability to delay gratification is a significant factor...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Large language models accurately identify decision reasons in verbal reports.

Proceedings of the National Academy of Sciences of the United States of America·2026
Same author

Toward a mechanistic understanding of false news sharing: Which interventions work best, for whom, and why.

Journal of experimental psychology. General·2026
Same author

Communicating risks more comprehensively using simulated experience.

Trends in cognitive sciences·2026
Same author

An Updated Polygenic Index Repository: Expanded Phenotypes, New Cohorts, and Improved Causal Inference.

Research square·2025
Same author

Short report: association between self-reported COVID-19 experience and contemptuous beliefs about pandemic management among German citizens and healthcare professionals.

Journal of public health (Oxford, England)·2025
Same author

More than incurious: the development of deliberate ignorance.

Trends in cognitive sciences·2025
Same journal

Corrigendum to 'Consonant, vowel, and tone cues in early wordform recognition: Evidence from Cantonese-learning infants' [Cognition 275 (2026) 106624].

Cognition·2026
Same journal

Identifying distinct sources of whole number interference in children's decimal comparison: the role of numerical magnitude and inhibitory control.

Cognition·2026
Same journal

Evidence for abstract spatial concept learning in young animals.

Cognition·2026
Same journal

Blurred lines or clear boundaries? Synchrony and social dominance shape domain-specific self-other processing.

Cognition·2026
Same journal

Knowability predicts curiosity and learning.

Cognition·2026
Same journal

Throwing good effort after bad: Evidence for a sunk-cost effect in cognitive effort-based decision-making.

Cognition·2026
See all related articles

Related Experiment Video

Updated: Jun 4, 2026

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
08:24

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

Published on: August 25, 2023

Time and moral judgment.

Renata S Suter1, Ralph Hertwig

  • 1University of Basel, Department of Psychology, Missionsstrasse 60-64, 4055 Basel, Switzerland. renata.suter@unibas.ch

Cognition
|March 1, 2011
PubMed
Summary
This summary is machine-generated.

Moral judgments are faster when people rely on gut reactions (deontological) rather than careful thought (consequentialist). Manipulating response time directly impacts moral decision-making, showing time

More Related Videos

Errors as a Means of Reducing Impulsive Food Choice
07:07

Errors as a Means of Reducing Impulsive Food Choice

Published on: June 5, 2016

Exploring the Role of Deontic Reasoning and World Knowledge in Wason´s Selection Task
06:08

Exploring the Role of Deontic Reasoning and World Knowledge in Wason´s Selection Task

Published on: July 22, 2025

Related Experiment Videos

Last Updated: Jun 4, 2026

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
08:24

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

Published on: August 25, 2023

Errors as a Means of Reducing Impulsive Food Choice
07:07

Errors as a Means of Reducing Impulsive Food Choice

Published on: June 5, 2016

Exploring the Role of Deontic Reasoning and World Knowledge in Wason´s Selection Task
06:08

Exploring the Role of Deontic Reasoning and World Knowledge in Wason´s Selection Task

Published on: July 22, 2025

Area of Science:

  • Cognitive Psychology
  • Moral Philosophy
  • Neuroscience

Background:

  • Dual-process models suggest moral judgments involve fast, emotional (deontological) and slow, deliberative (consequentialist) processes.
  • Consequentialist judgments, which require cognitive control to override initial emotional responses, are hypothesized to take more time.

Purpose of the Study:

  • To investigate whether the time available for moral judgments influences their nature.
  • To test the hypothesis that time constraints promote deontological judgments by limiting cognitive control.

Main Methods:

  • Two experiments manipulated the time allotted for participants to make moral judgments.
  • Time was manipulated by providing fixed short or long durations and by instructing participants to answer quickly or deliberately.

Main Results:

  • Faster response times were associated with more deontological judgments in specific moral dilemmas.
  • These dilemmas involved sacrificing one person to save many, particularly when the action was a means to an end and required direct physical harm.

Conclusions:

  • The findings provide the first experimental evidence that manipulating time availability alters moral judgments.
  • Inhibiting cognitive control through time constraints shifts moral decision-making towards deontological responses.