Related Experiment Video

Updated: May 13, 2026

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods
13:04

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods

Published on: September 19, 2012

An empirical investigation of theoretical loss and gambling intensity

Michael Auer1, Mark D Griffiths

  • 1Neccton Ltd, Office 404 Albany House, 324 Regent Street, London, W1B 3HH, UK, m.auer@neccton.com.

Journal of Gambling Studies
|March 20, 2013
PubMed

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