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Two-sided messages for health risk prevention: the role of argument type, refutation, and issue ambivalence

Erlinde Cornelis1, Veroline Cauberghe, Patrick De Pelsmacker

  • 1Department of Communication Sciences, Ghent University, Ghent, Belgium. erlinde.cornelis@ugent.be

Substance Use & Misuse
|April 24, 2013
PubMed

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