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Related Concept Videos

Communication01:03

Communication

Communication between two animals occurs when one animal transmits an information signal that causes a change in the animal that receives the information. Organisms communicate with one another in a host of different ways. Signals can be auditory, chemical, visual, tactile, or a combination of these. Communication is a critical behavioral adaptation that promotes survival, growth, and reproduction.
Communication01:28

Communication

Sharing information, concepts, and emotions to foster mutual understanding is communication. The sender, recipient, and transaction must be considered in this manner. The sender is the person who shares the message, the recipient is the person who receives and understands the message, and the transaction is the method used to deliver the message and the variables that affect the communication's context and surroundings. The nurse-client connection is built on therapeutic communication.
Within...
The Scientific Method01:32

The Scientific Method

The scientific method is a detailed, empirical problem-solving process used by biologists and other scientists. This iterative approach involves formulating a question based on observation, developing a testable potential explanation for the observation (called a hypothesis), making and testing predictions based on the hypothesis, and using the findings to create new hypotheses and predictions.
Generally, predictions are tested using carefully-designed experiments. Based on the outcome of these...
The Scientific Method03:50

The Scientific Method

Chemistry is an empirical science. Scientists often pose questions to understand the chemistry in everyday life and seek answers to these questions. To achieve this, scientists follow a definitive series of steps that together make up the Scientific Method. This approach involves making observations, asking questions, building a hypothesis, conducting experiments, analyzing results, and forming a conclusion.
The Scientific Method02:40

The Scientific Method

Research is what makes the difference between facts and opinions. Facts are observable realities, and opinions are personal judgments, conclusions, or attitudes that may or may not be accurate. In the scientific community, facts can be established only using evidence collected through empirical research.
Scientific Nature of Social Psychology01:30

Scientific Nature of Social Psychology

Social psychology is a scientific discipline dedicated to understanding how individuals think, feel, and behave in social contexts. Unlike common sense, which relies on anecdotal experiences and intuition, social psychology employs systematic research and empirical methods to ensure objectivity and reliability. This distinction is fundamental in distinguishing scientifically supported findings from mere speculation.Four fundamental scientific values guide a structured approach to research in...

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Updated: May 8, 2026

Evidence-based Knowledge Synthesis and Hypothesis Validation: Navigating Biomedical Knowledge Bases via Explainable AI and Agentic Systems
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Evidence-based Knowledge Synthesis and Hypothesis Validation: Navigating Biomedical Knowledge Bases via Explainable AI and Agentic Systems

Published on: June 13, 2025

The sciences of science communication.

Baruch Fischhoff1

  • 1Department of Engineering and Public Policy, and Department of Social and Decision Sciences, Carnegie Mellon University, Pittsburgh, PA 15213-3890, USA. baruch@cmu.edu

Proceedings of the National Academy of Sciences of the United States of America
|August 15, 2013
PubMed
Summary
This summary is machine-generated.

This colloquium explored how decision, behavioral, and social sciences can improve science communication. These fields help identify key findings, design effective delivery methods, and build trustworthy communication channels.

Keywords:
decision makingenvironmentjudgmentriskuncertainty

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Area of Science:

  • Explores the interdisciplinary field of science communication.
  • Highlights the roles of decision, behavioral, and social sciences.

Background:

  • Convened scientists to discuss challenges in communicating research findings.
  • Identified a need for scientific approaches to enhance public understanding of science.

Purpose of the Study:

  • To introduce the communication sciences relevant to science-based programs.
  • To outline how different scientific disciplines can facilitate effective science communication.

Main Methods:

  • Overview of concepts presented at the May 2012 Sackler Colloquium.
  • Synthesis of insights from decision, behavioral, and social scientists.

Main Results:

  • Decision scientists identify essential scientific information for specific audiences.
  • Behavioral scientists develop and evaluate methods for conveying scientific results.
  • Social scientists establish channels for reliable science-based communication.

Conclusions:

  • Integrating communication sciences enhances the impact and trustworthiness of science communication.
  • These disciplines offer valuable tools for creating effective science-based communication programs.