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Enhancing CVD related behavioral changes in the workplace. Corporate comparisons and cultural issues
Abstract:
It is difficult to compare the results of corporate health promotion programs without knowing the level of intervention. Levels of intervention can be defined according to five intervention strategies: Awareness, Motivation, Behavior Change, Maintenance, and Culture Change. Many companies have extensive awareness, motivation, and behavior change strategies, but could improve their maintenance and culture change strategies. Corporate health promotion programs could benefit by more integration with HRD, better relapse prevention technology, more management support, and innovative reward systems. In order to be more effective, there needs to be a fair distribution of responsibility between the organization and the individual employee.