Related Experiment Video
Updated: May 7, 2026

Experimental Paradigm for Measuring the Effects of Self-distancing in Young Children
Published on: March 1, 2019
Young children care more about their reputation with ingroup members and potential reciprocators
Jan M Engelmann1, Harriet Over, Esther Herrmann
1Max Planck Institute for Evolutionary Anthropology, Leipzig, Germany.
Insights
Even young children strategically manage their reputation. Five-year-olds shared more resources when observed by peers who could reciprocate or were part of their in-group, demonstrating early reputation management.
Area of Science:
- Developmental Psychology
- Social Psychology
- Behavioral Economics
Background:
- Human cooperation relies on reputation management.
- Individuals strategically influence how others perceive them.
- Understanding the origins of reputation management is crucial.
Purpose of the Study:
- To investigate if young children engage in strategic reputation management.
- To determine if children's reputation management is influenced by potential reciprocity.
- To examine if children prioritize reputation with in-group versus out-group members.
Main Methods:
- An experimental study involving 5-year-old children.
- Children shared resources with an anonymous recipient under different observation conditions.
- Observation conditions varied based on the observer's potential for future reciprocity and group membership (in-group/out-group).
Main Results:
- Children shared significantly more resources when observed by a peer who could reciprocate.
- Resource sharing was higher when the observer was an in-group member compared to an out-group member.
- This indicates selective reputation investment based on social context.
Conclusions:
- Young children (5-year-olds) demonstrate strategic reputation management.
- Children's reputation management is influenced by social factors like reciprocity and group identity.
- This study provides the first evidence of selective reputation investment in young children and in-group bias in reputation concerns.
Abstract:
Human cooperation depends on individuals caring about their reputation, and so they sometimes attempt to manage them strategically. Here we show that even 5-year-old children strategically manage their reputation. In an experimental setting, children shared significantly more resources with an anonymous recipient when (1) the child watching them could reciprocate later, and (2) the child watching them was an ingroup rather than an outgroup member (as established by minimal group markers). This study is not only the first to show that young children selectively invest in their reputation with specific individuals, but also the first to show that we care more about our reputation with ingroup than with outgroup members.
Related Concept Videos
Social Foundations of Self II: The Generalized Other
In- and Out-Groups
Self-Evaluation: Self-Enhancement and Self-Verification
Adler's Individual Psychology
Relationship with Parents: Attachment
Factors Influencing Attraction IV: Reciprocity

