Weighing outcomes by time or against time? Evaluation rules in intertemporal choice
Marc Scholten1, Daniel Read, Adam Sanborn
1European University.
Cognitive Science
|January 11, 2014
Summary
People do not simply discount future rewards. Instead, they compare options based on both time and monetary value, with the tradeoff model best explaining intertemporal choices.
Area of Science:
- Behavioral Economics
- Cognitive Science
- Decision Science
Background:
- Intertemporal choice models explain how people value future rewards over immediate ones.
- Common models include hyperbolic discounting, interval discounting, and tradeoff models.
- Previous research often assumes future outcomes are simply discounted.
Purpose of the Study:
- To compare three prominent evaluation rules for intertemporal choice: hyperbolic discounting, interval discounting, and tradeoff models.
- To investigate how people choose between smaller sooner and larger later monetary outcomes.
- To challenge the conventional view of discounting future outcomes.
Main Methods:
- Utilized a Bayesian analysis to compare parametric functional forms of the three models.
- Applied these models to choices involving smaller sooner versus larger later monetary outcomes.
- This quantitative cognitive modeling approach was novel for intertemporal choice research.
Main Results:
- The hyperbolic discounting model was outperformed by the interval discounting model.
- The interval discounting model was, in turn, outperformed by the tradeoff model.
- Found quantitative evidence supporting direct comparison of options along time and outcome attributes.
Conclusions:
- The tradeoff model provides a superior explanation for intertemporal choices compared to hyperbolic or interval discounting.
- Results challenge the conventional discounting view, favoring attribute-based comparisons.
- Suggests people evaluate both the timing and magnitude of outcomes simultaneously.
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