If it bleeds, it leads: separating threat from mere negativity.

Kestutis Kveraga1, Jasmine Boshyan2, Reginald B Adams3

  • 1Athinoula A. Martinos Center for Biomedical Imaging, Department of Radiology, Massachusetts General Hospital, Charlestown, MA 02129, USA, Department of Radiology, Harvard Medical School, Boston, MA, 02115 USA, Department of Psychology, Brandeis University, 415 South Street, Waltham MA 02453-2728, USA, Department of Psychology, The Pennsylvania State University, University Park, PA, 16802-3103 USA, Department of Psychology, 3210 Tolman Hall, University of California, Berkeley, Berkeley, 94720 CA, USA, Department of Psychology, 125 Nightingale Hall, Northeastern University, Boston, MA, 02115 USA, Department of Psychiatry, Massachusetts General Hospital, Charlestown, MA, 02129 USA, and Gonda Multidisciplinary Brain Research Center, Building 901, Bar-Ilan University, Ramat Gan, 5290002 Israel Athinoula A. Martinos Center for Biomedical Imaging, Department of Radiology, Massachusetts General Hospital, Charlestown, MA 02129, USA, Department of Radiology, Harvard Medical School, Boston, MA, 02115 USA, Department of Psychology, Brandeis University, 415 South Street, Waltham MA 02453-2728, USA, Department of Psychology, The Pennsylvania State University, University Park, PA, 16802-3103 USA, Department of Psychology, 3210 Tolman Hall, University of California, Berkeley, Berkeley, 94720 CA, USA, Department of Psychology, 125 Nightingale Hall, Northeastern University, Boston, MA, 02115 USA, Department of Psychiatry, Massachusetts General Hospital, Charlestown, MA, 02129 USA, and Gonda Multidisciplinary Brain Research Center, Building 901, Bar-Ilan University, Ramat Gan, 5290002 Israel kestas@nmr.mgh.harvard.edu.

Summary

Negative stimuli can either repel or attract attention. Brain activity patterns in areas like the amygdala and medial prefrontal cortex differentiate responses to direct threats versus merely negative images.

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