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Evil genius? How dishonesty can lead to greater creativity
Francesca Gino1, Scott S Wiltermuth
11Harvard Business School, Harvard University.
Psychological Science
|February 20, 2014
Summary
Dishonesty and creativity share a common root in rule-breaking. This study reveals that engaging in dishonest acts can actually boost subsequent creative performance, suggesting a surprising link between the two behaviors.
Area of Science:
- Psychology
- Behavioral Science
- Cognitive Science
Background:
- Prior research indicates creativity can foster dishonesty.
- This study explores the reverse: whether dishonesty enhances creativity.
- Both behaviors involve a common element of rule-breaking.
Purpose of the Study:
- To investigate the hypothesis that acting dishonestly leads to increased creativity.
- To understand the psychological mechanisms linking dishonesty and creativity.
Main Methods:
- Five experiments were conducted where participants could behave dishonestly by overreporting task performance.
- Creativity was measured using subsequent tasks.
- Mediation and moderation analyses were used to explore the underlying mechanisms.
Main Results:
- Individuals who cheated were subsequently more creative than non-cheaters, even after controlling for baseline creative ability.
- Random assignment confirmed that dishonest behavior causally increases creativity.
- A heightened feeling of being unconstrained by rules mediated and moderated this effect.
Conclusions:
- Dishonesty can serve as a catalyst for creativity.
- The psychological experience of breaking rules appears to be the key factor connecting these two behaviors.
- Understanding this link has implications for fields ranging from organizational behavior to personal development.
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