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Decision support model for introduction of gamification solution using AHP
1Kangwon National University, Chuncheonsi, Gangwondo 200-701, Republic of Korea.
Thescientificworldjournal
|June 4, 2014
Summary
This study introduces a systematic method for selecting gamification platforms, crucial for enhancing workplace productivity and employee motivation. It provides decision criteria and weights derived from expert surveys to simplify gamification implementation.
Area of Science:
- Business Administration
- Information Systems
- Psychology
Background:
- Gamification, applying game design in non-game contexts, boosts workplace productivity and motivation.
- Implementing gamification is complex, requiring interdisciplinary knowledge.
- A systematic approach is needed for effective gamification platform selection.
Purpose of the Study:
- To propose a systematic decision-making method for selecting gamification platforms.
- To provide management with clear decision criteria and weights for gamification platform selection.
Main Methods:
- Deriving decision criteria from gamification literature, information system implementation studies, and analytic hierarchy process (AHP).
- Calculating criterion weights via a survey of professionals in gaming, information systems, and business administration.
- Utilizing AHP to determine the relative importance of decision criteria.
Main Results:
- Established a set of decision criteria for gamification platform selection.
- Quantified the weights of these criteria through expert consensus.
- The developed framework supports systematic decision-making for management.
Conclusions:
- The proposed criteria and weights offer a structured approach to gamification platform selection.
- This method simplifies the complex process of gamification implementation.
- It empowers management to make informed decisions for successful gamification integration.
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