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Positive messaging promotes walking in older adults
Nanna Notthoff1, Laura L Carstensen1
1Department of Psychology.
Positively framed messages encourage older adults to walk more than negatively framed messages. This finding can inform health interventions to promote physical activity in seniors.
Area of Science:
- Gerontology
- Behavioral Science
- Public Health
Background:
- Walking is a vital, accessible exercise for maintaining physical and cognitive health in older adults.
- Many older Americans do not meet recommended daily walking targets.
- Age-related shifts in information processing may influence health behavior interventions.
Purpose of the Study:
- To investigate if tailoring messages to older adults' preference for positive information can enhance walking interventions.
- To compare the effectiveness of positive, negative, and neutral messages on promoting walking behavior.
Main Methods:
- Two studies were conducted involving older and younger adults.
- Study 1: Compared pedometer-measured walking in response to positive, negative, or neutral messages.
- Study 2: Examined within-person changes in walking over 28 days using positive vs. negative messages.
Main Results:
- Older adults walked more when presented with positively framed messages about walking benefits compared to negatively framed messages.
- Younger adults' walking behavior was not significantly affected by message framing.
- Positively framed messages led to sustained increases in walking behavior in older adults over the intervention period.
Conclusions:
- Interventions promoting healthy lifestyles, like walking, can be more effective when leveraging older adults' preference for positive information.
- Understanding age-related attentional biases is crucial for designing effective health behavior change strategies.
- Further research is needed to explore underlying mechanisms and generalizability to other populations and health behaviors.
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