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A socio-technical approach to improving retail energy efficiency behaviours
Sian Christina1, Patrick Waterson2, Andrew Dainty3
1CICE, Loughborough University, Loughborough LE11 3TU, UK.
This study examines energy efficiency in UK retail, finding that store-level goals, technology, and incentives are key to sustainable workplace behaviors. Implementing these insights can improve energy management and reduce carbon emissions.
Area of Science:
- Environmental Science
- Organizational Behavior
- Systems Theory
Background:
- The UK retail sector is crucial for carbon reduction efforts.
- Understanding organizational integration of energy technologies is vital for sustainability.
Purpose of the Study:
- To examine environmental sustainability in retail from a systems perspective.
- To explore how energy-related technologies and strategies are incorporated into organizational life.
- To identify factors enabling/impeding behavioral energy efficiency in retail.
Main Methods:
- Longitudinal case study of a leading UK retailer over two years.
- Qualitative data collection from 131 participants via phased interviews and focus groups.
- Application of an adapted socio-technical framework.
Main Results:
- Socio-technical and goal-setting factors significantly influence energy efficiency behaviors.
- Tensions exist in store-level perception of energy management goals.
- Technology, feedback, and incentives are crucial for driving energy efficiency.
Conclusions:
- Sustainable workplace behaviors require addressing goal conflicts and integrating energy management into job redesign.
- A practical operational intervention was developed to enhance energy efficiency.
- Insights provided on achieving and sustaining energy-efficient behaviors in retail environments.
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