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Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
Published on: September 27, 2019
Ethan Zell1, Zlatan Krizan2, Sabrina R Teeter3
1Department of Psychology, University of North Carolina at Greensboro.
Men and women are more alike than different, with small average psychological differences. While some variations exist across domains, age, and culture, the gender similarities hypothesis is strongly supported.
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