Spreading the word: A process evaluation of a voluntary AOD prevention program

Area of Science:

• Public Health
• Adolescent Health
• Substance Abuse Prevention

Background:

• Limited research exists on voluntary after-school alcohol and other drug (AOD) prevention programs.
• Understanding student motivation and information dissemination is crucial for program effectiveness.

Purpose of the Study:

• To evaluate process information for CHOICE, a voluntary after-school AOD prevention program.
• To assess student motivations for attending and barriers to participation.
• To examine how program information is shared among peers.

Main Methods:

• A survey was administered to 1899 students aged 10-16 across seven schools.
• Assessed reasons for attendance, barriers, and peer dissemination of program information.
• Compared response frequencies between participants and non-participants.

Main Results:

• Student motivation stemmed from engaging leaders and enjoyable curriculum.
• Logistic issues were primary attendance barriers; promotion needs to emphasize inclusivity.
• Peer networks effectively disseminated CHOICE information to non-participants.

Conclusions:

• Dynamic group leaders are vital for engaging students in voluntary programs.
• Program scheduling adjustments and emphasizing inclusivity can boost attendance.
• Leveraging peer networks enhances the reach and impact of AOD prevention interventions.