Behavior Modification
Social Exchange Theory
Social Exchange Theory
Impact of Individuals on Individuals
Social Cognitive Perspective on Personality
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Heather L Gainforth1, Robert West, Susan Michie
1Research Department of Clinical, Educational and Health Psychology, Centre for Outcomes Research and Effectiveness (CORE), University College London, London, UK, heathergainforth@gmail.com.
Behavior change theories are built upon few prior works, indicating a potential disconnect between theory generations. This limits scientific progress in understanding and applying behavior change interventions.
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