Related Experiment Video
Updated: Apr 7, 2026
10:41
Using Electroencephalography Measurements and High-quality Video Recording for Analyzing Visual Perception of Media Content
Published on: May 26, 2018
7.4K
Missed Programs (You Can't TiVo This One): Why Psychologists Should Study Media
Bradley M Okdie1, David R Ewoldsen2, Nicole L Muscanell3
1Department of Psychology, The Ohio State University at Newark Okdie.2@osu.edu.
Summary
Media psychology, the study of how people interact with media, is underrepresented in academic psychology. This research highlights its importance and suggests future directions for this growing field.
Area of Science:
- Psychology
- Media Studies
- Communication
Background:
- Media are integral to daily life, with significant time spent on various platforms.
- Emerging technologies continually increase media's societal impact and relevance.
- Psychologists utilize media in research, influencing findings' external validity.
Purpose of the Study:
- To underscore the significance of media psychology within the broader field of psychology.
- To address the underrepresentation of media psychology in academic literature and curricula.
- To propose a framework for psychological approaches to media study.
Main Methods:
- Content analyses of psychological literature.
- Review of undergraduate and graduate psychology course offerings.
Main Results:
- Media psychology is significantly underrepresented in mainstream psychological literature.
- Media psychology is inadequately represented in academic psychology course offerings.
- A gap exists between media's societal importance and its academic psychological study.
Conclusions:
- A psychological approach to media is crucial due to its pervasive influence and use in research.
- Recommendations are provided for advancing scientific inquiry in media psychology.
- Integrating media psychology into academic programs is essential for comprehensive psychological understanding.
Related Concept Videos
01:13Psychology as a Science
4.2K
Psychology, as a scientific discipline, aims to understand the mind and behavior through rigorous and systematic methods. The foundation of psychological research is evidence-based, relying heavily on the scientific method to derive and validate knowledge. This structured approach ensures that findings are reliable, valid, and applicable to broader contexts.
The scientific method in psychology involves six critical steps: making observations, formulating hypotheses, conducting tests, analyzing...
The scientific method in psychology involves six critical steps: making observations, formulating hypotheses, conducting tests, analyzing...
4.2K
02:57The Sense of Self: Reflected Self-Appraisal and Social Comparison
56.7K
According to Charles Cooley, we base our image on what we think other people see (Cooley 1902). We imagine how we must appear to others, then react to this speculation. We don certain clothes, prepare our hair in a particular manner, wear makeup, use cologne, and the like—all with the notion that our presentation of ourselves is going to affect how others perceive us. We expect a certain reaction, and, if lucky, we get the one we desire and feel good about it. But more than that, Cooley...
56.7K
01:23The Role of Culture
521
Culture plays a crucial role in shaping self-identity and influencing thought and behavior, a foundational interest within social psychology. The multicultural perspective recognizes that individuals do not exist in a vacuum; instead, their experiences, perceptions, and actions are deeply influenced by the intersecting dimensions of their cultural, ethnic, and social group affiliations.Cultural Influence on Self-Identity and Social PerceptionCultural frameworks inform how individuals define...
521
01:24Defining Psychology
8.5K
Psychology is the scientific discipline dedicated to understanding both observable behavior and the internal mental processes underlying such behavior. It aims to comprehend human nature and apply this understanding to solve practical problems, enhance well-being, and improve societal outcomes. An example of psychology's application is the study of prosocial behavior, such as why and under what conditions individuals might help strangers in need. This process involves describing observed...
8.5K
01:29Contemporary Psychology
2.6K
Psychology explores human behavior and mental processes through various lenses, each offering unique insights. This overview examines key subfields, including biopsychology, evolutionary, developmental, personality, and social psychology, highlighting their approaches and contributions to understanding complex human behaviors.
Biopsychology
Biopsychology, also known as biological psychology or behavioral neuroscience, focuses on the biological underpinnings of behavior and mental processes. It...
Biopsychology
Biopsychology, also known as biological psychology or behavioral neuroscience, focuses on the biological underpinnings of behavior and mental processes. It...
2.6K
01:09Defining Social Psychology
673
Social psychology investigates how the presence and actions of others influence individual behavior, cognition, and emotion. Examining the social environment's impact provides a scientific framework for understanding how individuals perceive others and are, in turn, influenced by them. This field seeks to uncover the underlying principles guiding social interactions, exploring phenomena such as conformity, obedience, and prosocial behavior.Core Themes in Social PsychologyOne central focus of...
673