Strategy selection: An introduction to the modeling challenge
Julian N Marewski1, Daniela Link1
1Faculty of Business and Economics, University of Lausanne, Lausanne, Switzerland.
Abstract:
Modeling the mechanisms that determine how humans and other agents choose among different behavioral and cognitive processes-be they strategies, routines, actions, or operators-represents a paramount theoretical stumbling block across disciplines, ranging from the cognitive and decision sciences to economics, biology, and machine learning. By using the cognitive and decision sciences as a case study, we provide an introduction to what is also known as the strategy selection problem. First, we explain why many researchers assume humans and other animals to come equipped with a repertoire of behavioral and cognitive processes. Second, we expose three descriptive, predictive, and prescriptive challenges that are common to all disciplines which aim to model the choice among these processes. Third, we give an overview of different approaches to strategy selection. These include cost-benefit, ecological, learning, memory, unified, connectionist, sequential sampling, and maximization approaches. We conclude by pointing to opportunities for future research and by stressing that the selection problem is far from being resolved. WIREs Cogn Sci 2014, 5:39-59. doi: 10.1002/wcs.1265 For further resources related to this article, please visit the WIREs website.
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