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Advancing Health Marketing Research and Policy Recommendations by Incorporating Source Perspectives

Michael Mackert1, Marie Guadagno2, Sara Champlin3

  • 1a Stan Richards School of Advertising & Public Relations , Center for Health Communication, and The University of Texas Health Science Center at Houston School of Public Health, The University of Texas at Austin , Austin , Texas.

Health Marketing Quarterly
|September 15, 2015
PubMed

Keywords:
advertisinghealth marketingpublic health

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