Succeeding in a disruptive healthcare environment

A greater level of consumerism in health care is leading to market dislocations that involve the shift of services to outpatient settings and to web-based and mobile modes of care. Hospitals and health systems risk losing market share and clinical and financial viability if they do not adjust their business models to account for these changes. When planning for such a transformation, organizations should commit to a new view of health care, invest in consumer-centric outpatient and virtual strategies, use new metrics to gauge success, and create a blueprint as a guide.