Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Perceptual Constancy01:12

Perceptual Constancy

1.8K
Perceptual constancy is the ability to recognize that objects remain consistent and unchanged even when their appearance varies due to changes in sensory input. There are four main types of perceptual constancy: size constancy, shape constancy, color constancy, and brightness constancy.
Size constancy is the recognition that an object remains the same size, even when its image on the retina changes. For instance, a bus is perceived to be large enough to carry people, even if it looks tiny from...
1.8K
Subliminal Perception01:15

Subliminal Perception

992
Subliminal perception refers to the processing of sensory information that occurs below the level of conscious awareness. Researchers study subliminal perception by presenting a stimulus, such as a word or image, very quickly, typically around 50 milliseconds. This rapid presentation is often followed by another stimulus, such as a pattern of dots or lines, which blocks further mental processing of the initial stimulus. As a result, if participants cannot identify the initial stimulus better...
992
Perception01:28

Perception

1.7K
Perception is a fundamental psychological process that enables individuals to organize, interpret, and consciously experience sensory information. This process is crucial for understanding and interacting with the world around us. It includes both bottom-up and top-down processing, each playing a distinct role in how we perceive our environment.
Bottom-up processing begins at the sensory level, where receptors detect external environmental stimuli. These could include the tactile sensation of...
1.7K
Factors Affecting Perception01:25

Factors Affecting Perception

3.1K
Perception is influenced by perceptual set, context, motivation, and emotion. Perceptual set, or perceptual expectancy, refers to the tendency to perceive things in a particular way, influenced by previous experiences and expectations. This phenomenon affects the interpretation of stimuli, creating a set of mental tendencies and assumptions that impact sensory perceptions of sound, taste, touch, and sight.
An illustrative example of a perceptual set is the scenario where an airline pilot told...
3.1K
Gestalt Principles of Perception01:21

Gestalt Principles of Perception

1.7K
Gestalt principles provide a framework for understanding how humans perceive objects as unified wholes within their context. These principles are essential in explaining the cognitive processes that make sense of complex visual stimuli by organizing them into coherent groups. One fundamental principle is proximity, which posits that objects located close to each other are perceived as a collective group. For instance, when dots are positioned near one another, the visual system interprets them...
1.7K
Strategies of Self-Presentation I: Strategic Self-Presentation01:12

Strategies of Self-Presentation I: Strategic Self-Presentation

305
Strategic self-presentation refers to individuals' intentional efforts to influence how others perceive them. This process is employed in various social and professional settings, such as job interviews, dating, politics, and legal contexts, where individuals seek to shape impressions to gain social or material advantages. While people generally present themselves in ways that align with their authentic characteristics, external factors, such as cognitive load, can hinder their ability to...
305

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Association Between Community Social Vulnerability and Preventable Hospitalizations.

Medical care research and review : MCRR·2023
Same author

A Strategy for Reducing and Analyzing Ordered Choice Data.

Multivariate behavioral research·2016
Same author

Recovery and biological activity of filgrastim after injection through silicone rubber catheters.

American journal of health-system pharmacy : AJHP : official journal of the American Society of Health-System Pharmacists·1995
Same author

Pharmacotherapy of preterm labor.

Pharmacotherapy·1993
Same author

Oral vancomycin-induced rash: case report and review of the literature.

DICP : the annals of pharmacotherapy·1991
Same author

Relatedness and kin-structured migration in a founding population: Plymouth Colony, 1620-1633.

Human biology·1991

Related Experiment Video

Updated: Mar 26, 2026

A Method for Investigating Change Blindness in Pigeons Columba Livia
06:14

A Method for Investigating Change Blindness in Pigeons Columba Livia

Published on: September 7, 2018

6.8K

Experimenting With Perceptual Change Strategies.

D L MacLachlan, R Moinpour, J M McCullough

    Multivariate Behavioral Research
    |January 23, 2016
    PubMed
    Summary

    This study found that communication strategies altering stimulus relationships are more effective than those changing perceptual structure. Presenting comparative stimulus group information significantly impacts perception more than single stimulus details.

    Area of Science:

    • Cognitive psychology
    • Information science
    • Perception research

    Background:

    • Understanding how information presentation affects perception is crucial.
    • Previous research has explored perceptual changes but often lacks longitudinal analysis.
    • Effective communication strategies require a deep understanding of perceptual dynamics.

    Purpose of the Study:

    • To experimentally evaluate perceptual changes due to varied information presentation.
    • To assess the utility of longitudinal nonmetric multidimensional scaling (MDS) in tracking these changes.
    • To compare the effectiveness of different communication strategies on perceptual structures.

    Main Methods:

    • Utilized nonmetric multidimensional scaling (MDS) procedures for data analysis.

    More Related Videos

    Visualizing Visual Adaptation
    04:43

    Visualizing Visual Adaptation

    Published on: April 24, 2017

    9.7K
    New Variations for Strategy Set-shifting in the Rat
    09:45

    New Variations for Strategy Set-shifting in the Rat

    Published on: January 23, 2017

    8.7K

    Related Experiment Videos

    Last Updated: Mar 26, 2026

    A Method for Investigating Change Blindness in Pigeons Columba Livia
    06:14

    A Method for Investigating Change Blindness in Pigeons Columba Livia

    Published on: September 7, 2018

    6.8K
    Visualizing Visual Adaptation
    04:43

    Visualizing Visual Adaptation

    Published on: April 24, 2017

    9.7K
    New Variations for Strategy Set-shifting in the Rat
    09:45

    New Variations for Strategy Set-shifting in the Rat

    Published on: January 23, 2017

    8.7K
  • Employed longitudinal MDS techniques to monitor changes over time.
  • Designed experiments manipulating information presentation about stimuli.

    • Main Results:

    • Longitudinal MDS effectively monitored perceptual shifts across different communication strategies.
    • Strategies altering stimulus relationships proved more impactful than those modifying perceptual space structure.
    • Comparative information about stimulus groups demonstrated greater perceptual influence than single stimulus data.

    Conclusions:

    • Communication strategies focusing on relational changes are superior for altering perception.
    • Longitudinal MDS is a valuable tool for analyzing dynamic perceptual shifts.
    • Comparative information presentation offers a more potent method for influencing perception.