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Intuitive decision making as a gradual process: investigating semantic intuition-based and priming-based decisions

Thea Zander1, Ninja K Horr2, Annette Bolte3

  • 1Werner Reichardt Centre for Integrative Neuroscience University of Tübingen Tübingen Germany; International Max Planck Research School Tübingen Germany; Department of Psychology University of Basel Switzerland.

Brain and Behavior
|April 26, 2016
PubMed
Summary

This study reveals that intuition involves gradual, two-stage neural processes. Intuition-based decisions differ qualitatively from priming-based decisions, impacting brain activity in specific regions.

Keywords:
Conceptual primingintuitive decision makingneural activity suppressionorbitofrontal cortextwo‐stage model of intuition

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