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The Development and Validation of the Game User Experience Satisfaction Scale (GUESS).
Mikki H Phan1, Joseph R Keebler2, Barbara S Chaparro3
1Wichita State University, Kansas.
Human Factors
|September 21, 2016
Summary
A new Game User Experience Satisfaction Scale (GUESS) was developed and validated to measure player satisfaction. This tool provides reliable feedback for game developers to improve video game design and player experience.
Area of Science:
- Human-Computer Interaction
- Psychometrics
- Game Studies
Background:
- Playtesting is crucial for game development, but lacks quality assessment tools.
- Existing methods struggle to provide comprehensive player feedback.
- A validated instrument is needed for effective game evaluation.
Purpose of the Study:
- To develop and psychometrically validate a new instrument for measuring video game satisfaction.
- To create a comprehensive scale assessing key factors of player experience.
- To establish a reliable tool for playtesting and game evaluation.
Main Methods:
- A mixed-method design was employed, including item generation, expert review, and pilot testing.
- Exploratory Factor Analysis (N=629) and Confirmatory Factor Analysis (N=729) were conducted.
- Scale development followed best practices for psychometric validation.
Main Results:
- The Game User Experience Satisfaction Scale (GUESS) with nine subscales was developed.
- The GUESS demonstrated strong content validity, internal consistency, and convergent/discriminant validity.
- The scale was validated across over 450 unique video game titles and multiple genres.
Conclusions:
- The GUESS is a psychometrically sound instrument for measuring video game satisfaction.
- It can be applied across various game genres and player types.
- The scale aids in assessing user satisfaction and debriefing gaming experiences.
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