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The number that counts
1Queen Margaret University, Edinburgh.
Nursing Standard (Royal College of Nursing (Great Britain) : 1987)
|November 17, 2016
Summary
Health Education England (HEE) is encouraging former nurses to return to the profession. They sent letters to 54,000 nurses, inviting them to join return-to-practice courses.
Area of Science:
- Healthcare workforce development
- Nursing education and training
Background:
- Addressing nursing shortages is a critical healthcare challenge.
- Experienced nurses leaving the workforce represent a significant loss of expertise.
Purpose of the Study:
- To assess the effectiveness of Health Education England's 'Come Back' campaign.
- To understand the strategies employed to re-engage former nurses.
Main Methods:
- Analysis of Health Education England's outreach initiatives.
- Review of the 'Come Back' campaign's communication strategy.
Main Results:
- Health Education England (HEE) has actively recruited former nurses.
- A campaign targeted 54,000 former registrant nurses with return-to-practice course invitations.
Conclusions:
- Proactive recruitment campaigns can help mitigate nursing workforce shortages.
- Targeted outreach is a key strategy for re-engaging experienced healthcare professionals.
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