Related Experiment Video
Updated: Aug 5, 2026

A Procedure to Study the Effect of Prolonged Food Restriction on Heroin Seeking in Abstinent Rats
Published on: November 11, 2013
Is the New Heroin Epidemic Really New? Racializing Heroin
Benjamin Bowser1, Robert Fullilove2, Carl Word3
1Department of Sociology and Social Services, California State University, East Bay, 25800 Carlos Bee Blvd., Hayward, CA 94542, USA.
The current heroin epidemic is linked to the past one, with new users primarily young, white Americans in rural areas. Innovative marketing and distribution methods, including the dark web, fuel this crisis.
Area of Science:
- Public Health
- Sociology
- Criminology
Background:
- Heroin abuse has surged, with a new demographic of young, rural, White Americans. This rise is often linked to prior painkiller use.
- The current heroin epidemic presents unique characteristics compared to previous ones, particularly in its user demographics and geographic distribution.
Purpose of the Study:
- To argue that the painkiller-to-heroin transition is not the sole driver of the current heroin epidemic.
- To highlight the connection between past and present heroin epidemics, emphasizing evolved social marketing and distribution strategies.
- To analyze the impact of urban gentrification on heroin trafficking patterns and market access.
Main Methods:
- This commentary synthesizes existing research and expert opinion.
- It analyzes trends in heroin use, drug trafficking, and social marketing techniques.
- The study examines the role of technology, such as cell phones and the dark web, in facilitating heroin distribution.
Main Results:
- The painkiller-to-heroin pathway alone cannot explain the scale of the current heroin epidemic; it is linked to the historical heroin epidemic.
- Innovative social marketing and distribution methods, including the dark web and encrypted communications, are driving the new epidemic.
- Urban gentrification has shifted trafficking to suburban and rural areas, bypassing traditional urban distribution hubs and reducing associated violence.
Conclusions:
- Denying the link between the current and past heroin epidemics leads to racial segregation of users and hinders effective prevention and treatment.
- Understanding the supply-side dynamics and historical context of heroin epidemics is crucial for developing effective public policy.
- Proactive, informed interventions are necessary to address both the historical and contemporary heroin crises.
Related Concept Videos
Stereotypes, Prejudice, and Discrimination
Drug Dependence
Prescription, Nonprescription and Orphan Drugs
The misuse and addiction to prescription drugs is a growing problem that can affect people of all age groups, specifically teenagers. This can happen when prescription medications are used in ways not intended by the prescriber, such as taking someone else's prescription or using medication for...
Drug Abuse and Addiction: Pharmacological Phenomena
Opioid Analgesics: Morphine and Other Natural Cogeners
Opioid Analgesics: Synthetic and Semisynthetic Opioids

