Motivated cognition and fairness: Insights, integration, and creating a path forward

Laurie J Barclay1, Michael R Bashshur2, Marion Fortin3

  • 1Lazaridis School of Business & Economics, Wilfrid Laurier University.

Summary

Understanding fairness perceptions requires considering motivated cognition. This approach reveals how individual goals and motivations shape subjective fairness judgments, offering new insights into this complex psychological process.

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Impression Management Techniques III: Aligning Actions01:29

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