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Updated: Mar 2, 2026

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Activating analytic thinking enhances the value given to individualizing moral foundations.

Onurcan Yilmaz1, S Adil Saribay2

  • 1Dogus University, Turkey.

Cognition
|May 21, 2017
PubMed
Summary
This summary is machine-generated.

Activating analytic thought increases valuing of individualizing moral foundations, potentially aiding ideological reconciliation. This research explores how effortful thinking influences moral judgments and political divides.

Keywords:
Analytic cognitive styleDual-process model of the mindHigh-effort thinkingMoral foundations theoryPolitical psychology

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Area of Science:

  • Psychology
  • Moral Psychology
  • Social Psychology

Background:

  • Moral Foundations Theory (MFT) identifies core moral concerns.
  • Debates exist on MFT's foundational modules and resolving ideological conflict.
  • Prior research used cognitive load to study intuitive moral judgments with mixed results.

Purpose of the Study:

  • To investigate the effect of high-effort, analytic thought activation on moral foundations.
  • To examine if analytic thought influences the valuing of individualizing and binding foundations.
  • To explore potential pathways for reconciliation between differing ideological viewpoints.

Main Methods:

  • Two experiments were conducted to test the impact of analytic thought.
  • Participants' moral foundations were assessed after analytic thought activation.
  • Political orientation was considered as a potential moderator.

Main Results:

  • Analytic thought activation significantly increased the valuing of individualizing moral foundations compared to a control condition.
  • This effect was consistent across participants regardless of political orientation.
  • No significant effect of analytic thought activation was found on binding moral foundations.

Conclusions:

  • Upholding individualizing moral foundations may require significant mental effort.
  • Activating analytic thought could foster greater appreciation for individualizing values.
  • These findings suggest a potential mechanism for bridging ideological divides through promoting effortful moral consideration.