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Published on: March 2, 2011
Patients' views of a behavioral intervention including financial incentives
Judy A Shea1, Aderinola Adejare, Kevin G Volpp
1Perelman School of Medicine at the University of Pennsylvania, 1229 Blockley Hall, 423 Guardian Dr, Philadelphia, PA 19104.
Objectives:
Clinical trials are increasingly testing the effectiveness of paying patients' financial incentives for achieving desired clinical outcomes. Some researchers and providers are concerned that patient financial incentives will harm the doctor-patient relationship. How patients feel about these approaches, and these trials, is largely unknown. This study examined patients' perceptions of a compound behavioral and financial incentive intervention used in a large multicenter trial to lower low-density lipoprotein cholesterol (LDL-C), including their perceptions of benefits and challenges and the study's effect on patients' relationship with their primary care physicians (PCPs).
Study Design:
Semi-structured telephone interviews with patients post intervention.
Methods:
PCPs from 3 primary care practices in the northeastern United States were randomized to 1 of 4 arms: physician financial incentives, patient financial incentives, shared incentives between physicians and patients, and a control arm. Within each arm, 10 high, 10 medium, and 10 low performers in LDL-C reduction were interviewed. Interviews targeted reasons for enrolling in the study, the specific intervention elements that helped them reach the goal (incentives, engagement, monitoring), challenges faced in reducing cholesterol, and the impact of study participation on their relationship with their PCP.
Results:
Patients reported positive experiences with the study: 65% described personal changes to improve health and 61% reported increased awareness. Views about financial incentives varied: 71% clearly found them motivating and 36% claimed they made no difference. Patients noted that changing lifestyle (36%) and diet (65%) was difficult. Patients who substantially lowered their LDL-C revealed themes similar to those who did not.
Conclusions:
Overall, behavioral interventions with financial incentives appear to be socially acceptable to patients who participate in them. Both adherence monitoring and financial incentives were well received, with little effect on the physician-patient relationship.
Insights
Patient financial incentives for health goals are acceptable. Most participants found incentives motivating and reported positive experiences, with no significant impact on the doctor-patient relationship.
Area of Science:
- Health behavior interventions
- Patient-centered outcomes research
- Clinical trial design
Background:
- Financial incentives are increasingly used in clinical trials to improve patient outcomes.
- Concerns exist regarding the impact of financial incentives on the doctor-patient relationship.
- Patient perspectives on these interventions are not well understood.
Purpose of the Study:
- To examine patient perceptions of a combined behavioral and financial incentive intervention for lowering LDL cholesterol.
- To assess patient views on benefits, challenges, and the effect on their relationship with primary care physicians (PCPs).
Main Methods:
- Semi-structured telephone interviews were conducted with patients post-intervention.
- Patients were recruited from a multicenter trial involving primary care practices in the northeastern United States.
- Interviews explored motivations for enrollment, intervention effectiveness, challenges, and PCP relationship impact.
Main Results:
- Patients reported positive experiences, with 65% describing personal health changes and 61% noting increased awareness.
- Seventy-one percent found financial incentives motivating, though 36% felt they made no difference.
- Lifestyle and dietary changes were identified as significant challenges.
Conclusions:
- Behavioral interventions incorporating financial incentives are socially acceptable to patients.
- Adherence monitoring and financial incentives were well-received by participants.
- Study participation had minimal impact on the physician-patient relationship.
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