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Personalized Digital Interventions Showed no Impact on Risky Drinking in Young Adults: A Pilot Randomized Controlled
Emma L Davies1, Adam J Lonsdale1, Sarah E Hennelly1
1Department of Psychology, Social Work and Public Health, Oxford Brookes University, Oxford OX3 0BP, UK.
This study found no significant difference in alcohol consumption between personalized digital interventions (OneTooMany, Drinks Meter) and controls. Recruitment and follow-up challenges limit definitive conclusions on digital alcohol interventions.
Area of Science:
- Digital health interventions
- Alcohol consumption research
- Behavioral science
Background:
- Personalized digital interventions show promise for behavior change.
- Assessing the efficacy of digital tools for reducing alcohol consumption is crucial.
- Existing digital interventions include Drinks Meter and OneTooMany.
Purpose of the Study:
- To evaluate the effectiveness of two personalized digital interventions, OneTooMany and Drinks Meter, against control groups.
- To compare primary outcomes including AUDIT-C scores, drinking-related harms, and pre-loading behaviors.
Main Methods:
- A randomized controlled trial involving 402 participants aged 18-30.
- Participants were allocated to either the Drinks Meter, OneTooMany, or control groups.
- Follow-up assessments occurred 4 weeks post-intervention, measuring AUDIT-C, harms, and pre-loading.
Main Results:
- The study lacked sufficient power due to recruitment and follow-up issues.
- No statistically significant differences were observed in AUDIT-C, pre-loading, or harms between intervention and control groups for either Drinks Meter or OneTooMany.
- Specific IRR values for Drinks Meter and OneTooMany showed no clear efficacy signal.
Conclusions:
- Further research is required to determine the efficacy of digital alcohol interventions and their specific components.
- Recruitment and participant retention pose significant challenges for digital health intervention studies.
- The effectiveness of OneTooMany and Drinks Meter in reducing alcohol consumption remains undetermined.
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