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Related Experiment Video

Updated: Feb 14, 2026

Generation of Recombinant Human IgG Monoclonal Antibodies from Immortalized Sorted B Cells

Generation of Recombinant Human IgG Monoclonal Antibodies from Immortalized Sorted B Cells

Published on: June 5, 2015

To Be Immortal, Do Good or Evil.

Kurt Gray¹, Stephen Anderson¹, Cameron M Doyle¹

¹1 University of North Carolina, Chapel Hill, USA.

Personality & Social Psychology Bulletin

|February 15, 2018

Summary

This summary is machine-generated.

Belief in immortality varies: good deeds lead to transcendent souls, while evil deeds result in trapped souls. These perceptions influence paranormal beliefs and perceived spirit locations.

Keywords:

death immortality morality paranormal supernatural

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Area of Science:

Psychology
Sociology
Religious Studies

Background:

Belief in immortality is widespread, yet conceptions of who lives on and how vary significantly.
Existing research often overlooks the nuanced perceptions of post-mortem existence tied to moral actions.

Purpose of the Study:

To investigate the link between perceived morality and the type of immortality attributed to individuals.
To explore how these perceptions of immortality influence paranormal beliefs and the perceived locations of spirits.

Main Methods:

Seven empirical studies were conducted, employing surveys and scales to measure perceptions of morality, immortality types (trapped vs. transcendent), and paranormal beliefs.
Participants' judgments about the afterlife and spirit manifestations were analyzed in relation to their moral evaluations.

Main Results:

A bidirectional relationship was found between perceived morality and immortality type: good-doers are associated with transcendent immortality (souls persisting beyond space-time), and evil-doers with trapped immortality (souls bound to Earth).
Paranormal perceptions are explained by these links; evil spirits are associated with earthly locations (houses, forests), while good spirits are typically in expansive locations (mountaintops), though exceptions exist.

Conclusions:

Moral judgments shape fundamental beliefs about immortality, differentiating between spiritual transcendence and earthly entrapment.
Understanding these culturally embedded beliefs is crucial for explaining paranormal phenomena and the perceived agency of spiritual entities.