BOS response to article on 'Hold that smile' campaign
1Consultant Orthodontist, Orthodontic Department, St Luke's Hospital, Little Horton Lane, Bradford, BD5 0NA, UK.
British Dental Journal
|July 13, 2018
Summary
The British Orthodontic Society
Area of Science:
- Orthodontics and Dental Health
Background:
- Orthodontic treatment aims to correct dental alignment.
- Post-treatment relapse is a common concern for patients.
- Retention is crucial for maintaining orthodontic results.
Purpose of the Study:
- To clarify the aims of the 'Hold that smile' campaign.
- To educate patients on the importance of long-term retainer wear.
- To emphasize patient responsibility in preventing orthodontic relapse.
Main Methods:
- This is an opinion piece responding to a previous article.
- It clarifies the British Orthodontic Society's campaign objectives.
- Focuses on patient education regarding orthodontic retention.
Main Results:
- The 'Hold that smile' campaign aims to educate patients.
- It stresses the critical role of retainers in preventing relapse.
- Highlights the need for long-term patient commitment to retention.
Conclusions:
- Patient education on orthodontic relapse and retention is vital.
- Long-term retainer wear is essential for sustained orthodontic outcomes.
- The 'Hold that smile' campaign promotes patient responsibility in retention.
Related Concept Videos
01:52Persuasion Strategies
Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).
00:52Social Proof
Social proof is a form of persuasion based on comparison and conformity. People compare their behavior and actions to what others are doing and will change to conform to do what their peers do.
02:09Bystander Effect
The discussion of bullying highlights the problem of witnesses not intervening to help a victim. This is a common occurrence, as the following well-publicized event demonstrates. In 1964, in Queens, New York, a 19-year-old woman named Kitty Genovese was attacked by a person with a knife near the back entrance to her apartment building and again in the hallway inside her apartment building. When the attack occurred, she screamed for help numerous times and eventually died from her stab wounds.
01:24Facial Feedback Hypothesis
Charles Darwin proposed that facial expressions are an evolutionary adaptation for communication. He argued that these expressions are not influenced by culture but are universal across species. For example, a snarling expression with exposed teeth signals a threat in many animals, including humans. Darwin also suggested that displaying an emotion can intensify the feeling. Smiling, for example, could enhance one's sense of happiness. This idea laid the foundation for understanding the role of...
01:20Coping Strategies: Emotion Focused
Emotion-focused coping refers to a set of strategies aimed at managing the emotional impact of stressors, rather than directly addressing their causes. This approach involves altering one's emotional response to stressful situations to reduce their psychological effects. For example, individuals might talk with a friend or engage in activities like journaling to express their feelings. Such actions can help achieve emotional clarity or release, providing the psychological stability needed to...
01:29Impression Management Techniques III: Aligning Actions
Aligning actions are communicative strategies individuals employ to maintain social harmony and preserve personal identity in the face of potential disruptions to social norms. These actions are particularly important in managing social impressions when one's behavior might be seen as inappropriate, incompetent, or morally questionable.Types of Aligning ActionsThe three principal types of aligning actions are disclaimers, accounts, and apologies.DisclaimersDisclaimers are preventive; they are...