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Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
Published on: July 24, 2017
Kate Murphy1, Ian Coombes1, Sara McMillan2
1Royal Brisbane and Women's Hospital, Bowen Bridge Road and Butterfield Street, Herston, Qld 4029, Australia.
Consumers found shared care for clozapine (a high-risk medication) beneficial, reporting positive experiences and low treatment burden. Enhanced communication is recommended to optimize care and minimize risks.
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