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Updated: Jan 31, 2026

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Author Spotlight: Advancing Allergic Rhinitis Research with Multicolor Immunofluorescence
Published on: September 22, 2023
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Adherence to treatment in allergic rhinitis using mobile technology. The MASK Study
Enrica Menditto1, Elisio Costa2, Luis Midão2
1CIRFF, Center of Pharmacoeconomics, University of Naples Federico II, Naples, Italy.
Summary
Treatment adherence in allergic rhinitis patients is low, as measured by the Allergy Diary app. This mobile health approach provides a novel way to analyze real-world medication-taking behavior.
Area of Science:
- Digital health
- Allergic rhinitis research
- Pharmacovigilance
Background:
- Mobile technology offers new ways to monitor treatment adherence.
- The MASK-rhinitis (Mobile Airways Sentinel NetworK for allergic rhinitis) system utilizes a patient-centered ICT approach.
- The Allergy Diary mobile app is a core component of MASK, available in 22 countries.
Purpose of the Study:
- To evaluate treatment adherence in allergic rhinitis patients using the Allergy Diary app.
- To assess medication-taking behavior in a real-world setting.
Main Methods:
- An observational, cross-sectional study was conducted.
- Data from Allergy Diary app users between January 2016 and August 2017 were analyzed.
- Secondary adherence was measured using the modified Medication Possession Ratio (MPR) and Proportion of Days Covered (PDC).
Main Results:
- Out of 1,195 analyzed subjects, only 11.28% were adherent (MPR ≥70% and PDC ≤1.25).
- A significant portion (69.05%) of users were non-adherent to their medications (MPR <70%).
- 14.60% were identified as switchers, and 4.23% were partly adherent.
Conclusions:
- Treatment adherence among allergic rhinitis patients is notably low.
- The Allergy Diary app provides a viable method for retrospective adherence measurement.
- This study highlights a novel approach for analyzing real-world medication-taking behavior.
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