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Updated: Jan 27, 2026

Assessment of Social Transmission of Food Preferences Behaviors
Published on: January 25, 2018
A Comparison of Two Procedures for Assessing Preference in a Classroom Setting
Keith C Radley1, Evan H Dart1, Allison A Battaglia1
1Department of Psychology, University of Southern Mississippi, 118 College Drive # 5025, Hattiesburg, MS 39406-001 USA.
This study found that using Plickers Quick Response (QR) code cards with a smartphone app is a valid and fast way to assess food preferences in large groups. This method allows for simultaneous preference assessment in group settings.
Area of Science:
- Behavioral Science
- Food Science
- Educational Technology
Background:
- Assessing individual food preferences is crucial in various fields, including nutrition and behavioral science.
- Traditional individual preference assessments can be time-consuming and impractical for large groups.
- Developing efficient methods for group preference assessment is needed.
Purpose of the Study:
- To compare the efficacy of a group preference assessment method using Plickers Quick Response (QR) code cards and a smartphone app against traditional individual preference assessments.
- To determine if the Plickers method is a valid and rapid approach for evaluating food preferences in a large group setting.
Main Methods:
- Individual preference assessments involved participants selecting preferred edible stimuli from an array, with stimuli removed based on criteria.
- Group preference assessments were conducted in a classroom with 19 students using Plickers QR code cards and a smartphone app for simultaneous responses.
- Stimuli arrays were restricted at the individual participant level during the group procedure.
Main Results:
- The group preference assessment method using Plickers QR codes was found to be a valid approach.
- The Plickers method proved to be a rapid means of assessing preferences within a large group.
- The results suggest feasibility for group preference evaluation.
Conclusions:
- The Plickers system offers a promising and efficient tool for assessing food preferences in group settings.
- Practitioners and researchers can consider utilizing this technology for group preference evaluations.
- Further research is warranted to explore the full potential and applications of this method.
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