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Related Concept Videos

Social Scripts02:10

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People tend to know what behavior is expected of them in specific, familiar settings. A script is a person’s knowledge about the sequence of events expected in a specific setting (Schank & Abelson, 1977). Essentially, scripts are a particular kind of schema, one containing default values for the features within an event. In the restaurant example, the script's features include the props (e.g., tables, menu, food, and money), the roles to be played (e.g., customer and waiter),...
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Social proof is a form of persuasion based on comparison and conformity. People compare their behavior and actions to what others are doing and will change to conform to do what their peers do.
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According to Charles Cooley, we base our image on what we think other people see (Cooley 1902). We imagine how we must appear to others, then react to this speculation. We don certain clothes, prepare our hair in a particular manner, wear makeup, use cologne, and the like—all with the notion that our presentation of ourselves is going to affect how others perceive us. We expect a certain reaction, and, if lucky, we get the one we desire and feel good about it. But more than that, Cooley...
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Social traps are negative situations where people get caught in a direction or relationship that later proves to be unpleasant, with no easy way to back out of or avoid. The concept was orignally introduced by John Platt who applied psychology to Garrett Hardin's "Tragedy of the Commons", where in New England herd owners could let their cattle graze in the common ground. This situation seems like a good idea, but an individual could have an advantage. If they owned...
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Not all intergroup interactions lead to negative outcomes. Sometimes, being in a group situation can improve performance. Social facilitation occurs when an individual performs better when an audience is watching than when the individual performs the behavior alone. This typically occurs when people are performing a task for which they are skilled.
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Related Experiment Video

Updated: Jan 22, 2026

Assessment of Social Transmission of Food Preferences Behaviors
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Assessing preference for types of social interaction.

Samuel L Morris1,2, Timothy R Vollmer2

  • 1Florida Autism Center and University of Florida.

Journal of Applied Behavior Analysis
|July 4, 2019
PubMed
Summary

Researchers developed a new Social Interaction Preference Assessment (SIPA) to identify preferred social interactions for individuals with autism spectrum disorder, finding it effective for all participants.

Keywords:
autism spectrum disorderspreference assessmentreinforcer assessmentsocial interaction

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Area of Science:

  • Behavioral science
  • Developmental psychology
  • Clinical psychology

Background:

  • Limited research exists on methods for assessing preference for social interactions.
  • Common stimulus preference assessment methods may be unsuitable for social reinforcers.

Purpose of the Study:

  • To develop and evaluate a novel Social Interaction Preference Assessment (SIPA).
  • To identify preferred and reinforcing social interactions for individuals with autism spectrum disorder.

Main Methods:

  • A Social Interaction Preference Assessment (SIPA) was developed and implemented.
  • A concurrent operant reinforcer assessment was used.
  • The study included five participants diagnosed with autism spectrum disorder.

Main Results:

  • A differentially preferred and reinforcing social interaction was identified for all five participants.
  • The SIPA proved effective in identifying social preferences.

Conclusions:

  • The Social Interaction Preference Assessment (SIPA) is a viable method for assessing preferences for social interactions.
  • Findings support the use of SIPA for individuals with autism spectrum disorder to identify effective social reinforcers.