In this protocol, we describe the full process of experimental myopia inducement in mice using newly designed eyeglasses and the technic needed for achieving stable and reproducible results in ocular parameter...

Source: Jiang, X., et al. Inducement and evaluation of a murine model of experimental myopia. J. Vis. Exp. (2019)This video demonstrates a procedure for inducing myopia in a mouse through the installation of a custom lens frame. The frame is secured to the exposed skull with dental adhesive, and concave lenses are inserted to shift the focal point behind the retina. This setup stimulates eyeball elongation leading to...

Marketing myopia is a concept that highlights the shortsightedness of businesses when they focus too narrowly on their products or services rather than understanding and addressing the broader needs and wants of their customers. This myopic view can lead to a failure to recognize changes in consumer preferences and market dynamics, ultimately hindering long-term success.
In order to avoid marketing myopia, businesses should adopt a customer-centric approach, continually adapt to evolving...

We demonstrate the effect of scleral crosslinking with riboflavin and UVA on an axial elongation rabbit eye. Axial elongation was induced in 13 day-old New Zealand rabbits (male and female) by suturing their right eye eyelids...

This article describes how to conduct minimal erythema dose (MED) testing in order to determine the lowest dose of ultraviolet radiation that will cause erythema (burning) when administered to an...

Here, we present a protocol to standardize the operation of acupuncture in the treatment of myopia with dry eye.