Related Experiment Video
Updated: Jan 19, 2026

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
Published on: September 27, 2019
Measurement Invariance of the Five Factor Model of Personality: Facet-Level Analyses Among Euro and Asian Americans
P Priscilla Lui1, Douglas B Samuel2, David Rollock2
1Southern Methodist University, Dallas, TX, USA.
Abstract:
Relative to broad Big Five domains, personality facets provide incremental value in predicting life outcomes. Valid between-group comparisons of means and correlates of facet scores are contingent upon measurement invariance of personality measures. Research on culture and Big Five personality has been largely limited to cross-national comparisons of domains, without assessing measurement invariance across ethnoracial groups within the same country. Using the NEO Inventories, we tested facet-level measurement invariance between Euro (N = 418, 63.2% women, M = 18.43) and Asian Americans (N = 429, 56.6% women, M = 18.00). Multigroup exploratory factor analysis within a confirmatory factor analysis framework showed partial strong invariance. Assertiveness and activity did not load onto extraversion as strongly for Asian Americans. Self-consciousness showed a stronger cross-loading onto extraversion among Asian Americans than Euro Americans. Achievement striving, competence, warmth, tender-mindedness, and excitement seeking showed noninvariant intercepts across groups. Collectivistic values emphasizing interpersonal harmony and modesty should be considered when examining narrow and broad traits among Asian Americans.
More Related Videos
09:00Author Spotlight: Validation of SICOLE-R for Assessing Cognitive and Reading Skills in Spanish-Speaking Children and Its Role in Personalized Education
Published on: August 16, 2024
08:12A Psychophysics Paradigm for the Collection and Analysis of Similarity Judgments
Published on: March 1, 2022
Related Concept Videos
Five-Factor Theory of Personality
Openness reflects creativity, curiosity, and openness to new experiences. Individuals scoring high in openness are imaginative, have a wide range of interests, and are independent...
Cultural Influences on Personality
Cattell's 16 Personality Factors
In contrast, source traits are the...
Implicit Personality Theories
Self-Report Tests of Personality
One-Way ANOVA: Equal Sample Sizes
Different sample means can result in different values for the variance estimate: variance between samples. This is because the variance between samples is calculated as the product of the sample size and the variance between the...