'Why' transforms information transfer into effective communication in radiological protection.

Area of Science:

• Radiological protection
• Scientific communication
• Risk communication

Background:

• Scientific communities excel at internal communication but struggle with public engagement.
• Current methods fail to effectively communicate radiation risks to the general public.
• Traditional approaches rely on expert-driven information transfer, neglecting audience needs.

Purpose of the Study:

• To highlight the inadequacy of current scientific communication strategies in radiological protection for public audiences.
• To propose a shift towards audience-centered communication approaches.
• To identify key elements for effective public understanding of radiation risks.

Main Methods:

• Analysis of traditional scientific communication practices in radiological protection.
• Identification of communication barriers faced by the general public.
• Proposal of enhanced communication strategies focusing on audience engagement.

Main Results:

• Current scientific communication methods are insufficient for public understanding of radiation risks.
• Effective communication requires considering the audience's needs, attitudes, and interests.
• Tailored messages, justification of information, and use of symbols/narratives enhance information retention.

Conclusions:

• Radiological protection communication must evolve beyond expert-centric models.
• Strategies must prioritize audience engagement, tailoring, and addressing listening barriers.
• Effective communication builds trust and facilitates public acceptance of radiation safety recommendations.