The Utility of Social Learning Theory in Explaining Cigarette Use in a Military Setting

Background: A large body of empirical studies has shown that cigarette use has detrimental consequences. Along with its adverse health effects, it is also associated with negative outcomes for social institutions, including the military. Objectives: Utilizing a Social Learning Theory (SLT) framework, this study attempts to explore the associations among cigarette use and elements of social learning in a military setting, including differential association, differential reinforcement, and definitions favorable to smoking. Methods: We draw upon unique data from the Cadet Smoking Survey (CSS) conducted in 2015 at the Turkish Military Academy (n = 378), and utilize binary logistic regression as the analytic strategy. Results: The findings reveal that the smoking habits of fathers and peers, as well as cadets' own definitions that make smoking justifiable, were strong positive predictors of Turkish cadets being cigarette smokers. The links between smoking and parental reaction or peer reinforcement, however, were not robust. Conclusion/Importance: The results of this study partially support the assumptions in SLT and suggest that military units might serve as venues for facilitating learning regarding cigarette use. The implications, limitations, and directions for future research are discussed below.