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When worlds collide: Challenges to implementing communication research in community oncology practices
Elise N Brannen1, Kathryn I Pollak2, David Farrell3
1Department of Psychosocial Oncology and Palliative Care, Dana-Farber Cancer Institute, Boston, MA, USA.
Implementing online communication training for oncologists in community practices faced significant participation barriers. Future research requires greater support, reduced burden, and enhanced flexibility for successful community-based oncology research.
Area of Science:
- Oncology
- Medical Education
- Health Services Research
Background:
- Effective communication is crucial for quality cancer care.
- Online training programs offer potential for broad reach in oncology.
- Community practice settings present unique research challenges.
Purpose of the Study:
- To assess the effectiveness of an online communication training for community practice oncologists.
- To identify barriers encountered during the implementation of this training.
- To inform future research design in community oncology settings.
Main Methods:
- Oncologists were recruited via the American Board of Internal Medicine (ABIM) Maintenance of Certification program.
- Participants completed patient surveys (CAHPS) and recorded clinic encounters before and after an online communication intervention (SCOPE) or control (ABIM Action Plan).
- Data on participation, withdrawal, and identified barriers were collected.
Main Results:
- Low completion rates were observed, with only 27 out of 146 enrolled oncologists finishing the study.
- Key barriers included commitment discrepancies, research burden, informed consent issues, and technological challenges.
- Interventions to overcome barriers had limited success due to time and resource constraints.
Conclusions:
- Conducting research in community practices necessitates substantial investigator support, minimized participant burden, and increased flexibility.
- Thorough pilot testing is essential for research involving community-based healthcare providers.
- Addressing identified barriers is critical for the successful implementation of future communication interventions in oncology.
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