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Developing a Smartphone Application to Support Smoking Behavior Change through Social Comparison.

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    Annual International Conference of the IEEE Engineering in Medicine and Biology Society. IEEE Engineering in Medicine and Biology Society. Annual International Conference
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    This study introduces QuitIT!, a new mobile health app using social comparison to help people quit smoking. Early results show it

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    Area of Science:

    • Digital Health
    • Behavioral Science
    • Public Health

    Background:

    • Mobile health (mHealth) interventions often target harmful behaviors like smoking.
    • Numerous mHealth smoking cessation interventions utilize behavior change support (BCS) techniques.
    • The BCS technique of social comparison is underutilized in mHealth smoking cessation research.

    Purpose of the Study:

    • To develop a novel smartphone application, QuitIT!, for smoking behavior modification.
    • To leverage social comparison as a key BCS technique within the app.
    • To evaluate the feasibility and effectiveness of QuitIT! through a pilot study.

    Main Methods:

    • Developed QuitIT! based on current BCS theory and user-centered design principles.
    • Integrated social comparison features into the smartphone application.
    • Conducted a preliminary pilot study to assess the app's usability and impact.

    Main Results:

    • The QuitIT! app was successfully developed.
    • The pilot study yielded encouraging initial results.
    • Preliminary data suggests feasibility and effectiveness of QuitIT! for smoking cessation.

    Conclusions:

    • QuitIT! represents a novel mHealth tool for smoking behavior modification.
    • Social comparison holds potential for enhancing smoking cessation interventions.
    • Further research and larger trials are warranted to confirm QuitIT!'s efficacy.